Pretty soon it seems as if it may be a rare occurrence to see a young kid on a bike at 5am throwing papers on resident’s doorsteps so that they would have the news with their coffee upon waking. You might ask why? Well, this is because the new media industry is taking over traditional media outlets.
Individuals are now using social media outlets such as Facebook and Twitter to get their news updates. The State of the News Media 2013 – An Annual Report on American Journalism by Pew Research Centre said “Nearly a third of US adults, 31 percent, have stopped turning to a news outlet because it no longer provided them with the news they were accustomed to getting.”
It has been determined that when people hear about, “things in the news from friends and family, whether via social media or actual word of mouth, leads to deeper news consumption.”
So what does this ultimately mean?
This means that the traditional news/media industry is going to need to adapt to new media if they want to stay relevant to the public. All of the major news magazines saw declining audiences in 2012.
This is just another example supporting the idea that new media is taking over our daily lives. There is no arguing this as we see that new media is even replacing essential aspects to one’s day such as the news.
Whats New in New Media 